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TAC – Meet Graham By Clemenger BBDO, Melbourne

by Daniel Ingvartsen
Jul 25, 2016
in Goodvertising
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Graham-Car-Crash-Human-Head

graham-crashes-1

patricia-piccinini-graham-transport-accident-commission-designboom-1800

As much as we like to think we’re invincible, we’re not. But what if we were to change? What if our bodies were built to survive a low impact crash? What might we look like? The result of these questions is Graham, a reminder of just how vulnerable our bodies really are.
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