The NIKE Korea Just Do It new campaign launched with the film “FUN WINS”.
Korea is one of the most exam-intense countries in the world, and there are many barriers keeping Korean youth away from sports. We want them to enjoy their everyday through play. We want them to feel like they have control over their lives. This campaign aims to inspire Korean youth to go out and play.
Korea is one of the most exam-intense countries in the world, and there are many barriers keeping Korean youth away from sports. We want them to enjoy their everyday through play. We want them to feel like they have control over their lives. This campaign aims to inspire Korean youth to go out and play.
