THEINSPIRATION.COM
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion
No Result
View All Result
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion
THEINSPIRATION.COM
No Result
View All Result

Canon – Local Business Never Looked So Good By Uncle Grey

by Daniel Ingvartsen
May 15, 2018
in Advertising
Share on FacebookShare on Twitter

Small businesses are suffering from inferior mobile photography flooding Google’s search results. Just think about it. When you search for a place to visit on Google, you make quick judgement calls based on the images you see. And unlike big brands, small, local businesses don’t have the resources to brand themselves with great photography.

To pull it off Canon rallied more than 22,000 Canon fans, who helped changed more than 327,000 photos by uploading them to Google Local Guides. More importantly, on average 43% of the small businesses experienced a sales increase due to the initiative. Oh, and Google changed their image algorithm to recognize and prioritize great photography.

Advertising Agency:Uncle Grey, Copenhagen, Denmark
CD:Thomas Ilum
Acd:Simon Naver
Senior Creative:Christoffer GΓΈtzsche
Strategist:Patrick Poulsen
Account Manager:Jannie Tychsen
Client Service Director:Johan Krarup
Motion Graphic Designer:Mathias Nielsen



Share3Tweet

Related Posts

IKEA – Inflation By INGO
Advertising

IKEA – Inflation By INGO

Feb 7, 2023
Apple Music β€” Stay Performed by NFL Fans Directed By Kim Gehrig
Advertising

Apple Music β€” Stay Performed by NFL Fans Directed By Kim Gehrig

Feb 7, 2023
Apple β€” Fursat By Vishal Bhardwaj
Advertising

Apple β€” Fursat By Vishal Bhardwaj

Feb 3, 2023
CANAL+ β€” Short Format, Big Drama By BETC, Paris
Advertising

CANAL+ β€” Short Format, Big Drama By BETC, Paris

Feb 1, 2023
Meta β€” 3D billboard Piccadilly Circus Beind The Scenes By Ant Rubinstein
Advertising

Meta β€” 3D billboard Piccadilly Circus Beind The Scenes By Ant Rubinstein

Feb 1, 2023
Apple β€” A Day in the Life of an Average Person’s Data By TBWA\Media Arts Lab
Advertising

Apple β€” A Day in the Life of an Average Person’s Data By TBWA\Media Arts Lab

Jan 25, 2023

TWITTER

  • 115.4k Followers

INSTAGRAM

  • 2.1k Followers

FACEBOOK

  • 39.8k Fans

NEWSLETTER

RECENT POSTS

IKEA – Inflation By INGO

IKEA – Inflation By INGO

Feb 7, 2023
Apple Music β€” Stay Performed by NFL Fans Directed By Kim Gehrig

Apple Music β€” Stay Performed by NFL Fans Directed By Kim Gehrig

Feb 7, 2023
Apple β€” Fursat By Vishal Bhardwaj

Apple β€” Fursat By Vishal Bhardwaj

Feb 3, 2023
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion

theinspiration.com established 2010

No Result
View All Result
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion

theinspiration.com established 2010