http://www.youtube.com/watch?v=OlvjzQJGDnY
GRAND PRIX: PROTECTION AD / NIVEA / NIVEA SUN KIDS / FCB BRASIL São Paulo, BRAZIL
http://www.youtube.com/watch?v=OlvjzQJGDnY
GOLD LION: Activation by Location or Proximity / PROTECTION AD / NIVEA / NIVEA SUN KIDS / FCB BRASIL / São Paulo BRAZIL
GOLD LION: Augmented Mobile Experience / PAY PER LAUGH / TEATRE NEU / THEATER / THE CYRANOS McCANN WORLDGROUP EUROPE / Barcelona SPAIN
GOLD LION: Networked Mobile Technology / ALVIO / QOL / RESPIRATORY APP / R/GA / New York USA
GOLD LION: Innovative Technology for Mobile / RACER / GOOGLE / MULTI-PLAYER, MULTI-DEVICE MOBILE CHROME EXPERIMENT / GOOGLE CREATIVE LAB / New York USA
GOLD LION: Media, Entertainment and Leisure / OFFLINE BOOK / MATH PAPER PRESS / PRINTED BOOKS / DDB GROUP SINGAPORE / SINGAPORE
GOLD LION: Media, Entertainment and Leisure / SAT-JF14 / RECORD COLLECTION / MUSIC ALBUM – JOHN FRUSCIANTE / LODUCCA / São Paulo BRAZIL
GOLD LION: Messaging Campaigns, including SMS, MMS and Mobile EmailMessaging Campaigns, including SMS, MMS and Mobile Email / ELO TEDDY BEAR / AMARAL CARVALHO HOSPITAL / HEALTHCARE/CANCER HOSPITAL / DM9DDB / São Paulo BRAZIL
GOLD LION: Integrated Mobile Campaign / BLOODY TUBE / BASCULE INC. / M.I.E.S.(MASSIVE INTERACTIVE ENTERTAINMENT SYSTEM) / BASCULE / Tokyo JAPAN
GOLD LION: Integrated Mobile Campaign / MINUTE OF SILENCE / RSL AUSTRALIA / ANZAC APPEAL / DDB GROUP MELBOURNE / AUSTRALIA
GOLD LION: User Experience / A TRIP OUT TO SEA / GUY COTTEN / MARINE SECURITY GEAR – LIFEJACKETS / CLM BBDO / Boulogne-Billancourt FRANCE
GOLD LION: Response/Real-Time Activity (including crowdsourcing) / THE KAN KHAJURA STATION / UNILEVER INDIA / AN ON DEMAND ENTERTAINMENT CHANNEL ON A MOBILE PHONE. / LOWE AND PARTNERS WORLDWIDE / Mumbai INDIA